- There were a series of meetings organized by ProChile, with trade associations and institutions from the state of Minas Gerais, recognized for its substantial mining activity.
With the purpose of establishing long-term relationships with the giant that is Brazil, the Antofagasta Industrial Association, AIA, with its strategic unit EXPONOR, visited Brazil, guided by ProChile. This entity, with its headquarters in Belo Horizonte, coordinated meetings that were held with trade associations and institutions of the state of Minas Gerais, recognized for its industry and economy.
Minas Gerais is the second most populous state in Brazil, and the second-largest consumer market, with 10% of the Brazilian market. This translated into US$ 96 billion in potential consumption in 2021. In addition, it is the second-largest exporting state and the second-largest manufacturing industry in the country, with 11.2% of the national GVA, which makes it the third-largest economy in that country, comparable to the GDP of Qatar.
“Our interest was to strengthen business links with some institutions, to try to capture the interest of companies to bring Brazilian companies to Chile, especially to the Antofagasta Region, and for them to be part of our mining-energy activity, through business relationships with local companies. Additionally, we established relationships with local authorities in order to seek political support to promote the arrival of Brazilian companies to our country, and for this, we met with the Minas Gerais Subsecretariat of Economic Development" , said Alicia Reyes, EXPONOR Assistant Manager, who was part of this mission in Brazil.
Also, they sought to increase the activity of exhibitors in the Brazilian Pavilion in the next exhibition, since Brazil is the EXPONOR 2024 Guest Country. Meetings were held with different trade associations, counterparts to the AIA, so that they can disseminate among their member companies the opportunity that EXPONOR signifies, so they can visit it or participate with a stand. Around ten meetings were held in total.
“In addition, we met with institutions, such as Mining Hub Brazil, AçoLab and Neo Ventures, related to innovation, and accelerators that support startups that are working on the development of innovations and technologies in different fields, especially in the industry because Minas Gerais is a mining state like us in the Antofagasta Region," said Reyes.
Relationship
The mining vocation of the Antofagasta Region and the state of Minas Gerais made this first connection between the two even more beneficial, enhancing the exchange of knowledge and experiences between companies, trade associations and institutions of both nations, with business opportunities for Chile in Brazil and vice versa. There was also a meeting with the Chairwoman of WIM Brazil, seeking to promote the connection with women in the country regarding the Female Talent program carried out by the AIA with RedEG.
“AIA was quite well-received in Brazil, so we must now advance with a work agenda to shape the commitments made during the meetings. They were quite enthusiastic, so the two regions must put together a joint plan and define the actions to be taken, to make this meeting a long-term relationship that benefits both. At this time, we invite all Brazilian companies that wish to be part of EXPONOR 2024, from June 3 to 6, to contact the representatives of their pavilion, or us, if they wish to participate independently," said Alicia Reyes, who was in charge of these meetings in Brazil.
EXPONOR 2024 -june 3 – 6– cuenta con el respaldo de sus socios estratégicos Albemarle, Antofagasta Minerals, CODELCO, Escondida|BHP, Minera El Abra, Pan American Silver, Sierra Gorda SCM, Spence|BHP y SQM, junto al patrocinio de APRIMIN, Consejo Minero, Generadoras de Chile, InvestChile, Ministerios de Economía, Minería y Energía, Gobierno Regional, ProChile, SOFOFA y SONAMI, y sus medios oficiales son Minería Chilena, Reporte Minero y El Mercurio de Antofagasta. Asegura tu stand en: reservas@exponor.cl – 552 454 335.
EXPONOR 2024... Solutions for a sustainable industry.
Antofagasta, 27 de diciembre de 2023.